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top food firms interested in novel food freshness label, entrepreneur
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a scottish entrepreneur claims that two top food manufacturers and a major supermarket have shown interest in licensing an innovative colour-changing label that tells consumers how fresh their food is, which could be used on products within 12 months. the uwi label: appearing on a supermarket shelf near you within 12-18 months? according to strathclyde university research, around 8.3m tonnes of food are wasted in the uk every year, where consumers buy jarred or bottled products with a six-week shelf life, but forget how long it has sat in the cupboard or fridge and throw it away. pete higgins from liberton-based uwi label told foodmanufacture.co.uk that his firm’s patent-pending system – which has been nominated for a john logie baird scientific innovation award – uses chemical means taken from another industry to ascertain how fresh food is. elapsed time indicator uwi’s label (pictured) which is integrated into labelling, has a green strip that indicates food age in weeks on a scale of 1-4. once reached, a red square at the end indicates that the food is no longer edible. the product is unique, higgins said, because it is the only one he knows of that users an ‘elapsed time indicator’ to trigger a time device when the product is opened. uwi label developed the technology over three years with help from heriot watt university, said higgins, with the firm initially developed an electronic prototype, then an electronic/chemical hybrid, before settling on a wholly chemical indicator: “the boon of the product is that it withstands temperature changes, and is equally effective in both the cupboard and fridge: electronics are more costly and sensitive to temperature changes.” frustration at grant situation asked about parallels with an ongoing strathclyde university study - the subject of a £325,000 government enterprise grant in january - to develop indicators made from ‘intelligent’ plastics that can be incorporated into foods (most notably seafood and meat) higgins added: “it very frustrating, since i run a private company we don’t have access to public funds for research. i’ve invested around £50,000 of my own money and have to pay for everything myself, bar the odd grant here and there. but we are in roughly the same space as strathclyde.” higgins says his label, which reportedly doesn’t work on tins, is “adaptable to so many markets, so the potential is huge, but the problem just now is the price point. the pharmaceutical market can stand a higher initial price point, and economies of scale lessen the cost later on”. he added that uwi was talking to two major, unnamed food manufacturers about investing in the product: “it’s more difficult to get into the food market, but we are also in discussions with a major supermarket and the product is attractive to them: supermarkets spend millions on loyalty and branding, but can’t be seen to profit from consumer wastage.” win-win scenario for retailers if this were reduced significantly, higgins added, then it was a win-win situation for retailers, consumers and uwi label itself. given that the label would only costs only “a few pence” , he believes that retailers or major food firms would be willing to absorb or at least split the slight price premium the indicator would involve, given the positive sustainability message the product would allow them to make. higgins said the label could be used on food packaging within 12-18 months, if investment plans progress and his firm ties-up with a major commercial partner, although he predicts penetration into the pharmaceutical market by the end of the year, where the label can also be used on medicine bottles, pills and cosmetics.
Source :foodqualitynews.com
Date :
21
February
2011
Category :
restaurants and Food industrie
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1. priorities for a forward-looking trade relationship with japan 1: what should be the objectives and priorities of the future eu- japan trade and economic relationship? how should the eu pursue these objectives? japan is the 4th most important export destination for eu food and drink products. in 2009 export value exceeded €3 billion, which is 8% of the total eu exports to japan, all sectors included.
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dr roger campbell, ceo of australia’s pork cooperative research centre (crc), is increasingly convinced that fresh australian pork has a range of largely untapped health and nutrition attributes.”there’s just something about pork,” he said, after welcoming almost 500 people to the 2010 pan pacific pork expo (pppe) on queensland’s gold coast. the pork crc supports research into such pork qualities as its role in improving thiamine status and reducing heart disease and type two diabetes, plus the possible benefits of its selenium content and its effect on satiety.
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meat processors and suppliers should check the terms of supply arrangements and review their insurance policies in light of the irish pig meat recall, claims a product liability expert from international law firm eversheds. richard matthews told foodproductiondaily.com that meat product manufacturers should confer with brokers and specialist lawyers about their insurance premiums to look at ways that they can be compensated for being caught up in future blanket recalls related to contaminants in products.
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warranted or not, it comes as no surprise to learn that there is growing concern among uk consumers over food safety. according to new research from mintel, 41 per cent of adults were concerned about the safety of food in 1997, while in 2002 this figure has risen to 44 per cent of consumers. the report revealed that there is a considerable difference in attitude between men and women with over half of women (51 per cent) worried about food safety, compared to just 36 per cent of men.
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bringing home the bacon might not be such a great idea, according to stricter new dietary advice from the british government issued friday. in the first new guidelines since 1998, britain advised people to help prevent cancer by cutting down on steaks, hamburgers, sausages and other red meat.
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maysum has withdrawn one batch of its meat samosas because they contain sulphur dioxide that is not mentioned on the label. this makes the product a possible health risk for anyone who is sensitive to sulphites. the agency has issued an allergy alert. if you are sensitive to sulphites you are advised not to eat these products.
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owen warnock, partner and food law expert at international law firm eversheds, checks the fine print on calls for legislation in the uk regarding country of origin meat labelling. high profile uk politicians are showing a lot of interest in the country of origin of meat ingredients in food products. both the environment secretary, hilary benn, and his shadow, nick herbert, have called for much greater clarity in relation to british made products which contain foreign meat.
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Coca.Cola
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PEPSI
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Chika
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