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top food firms interested in novel food freshness label, entrepreneur
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a scottish entrepreneur claims that two top food manufacturers and a major supermarket have shown interest in licensing an innovative colour-changing label that tells consumers how fresh their food is, which could be used on products within 12 months. the uwi label: appearing on a supermarket shelf near you within 12-18 months? according to strathclyde university research, around 8.3m tonnes of food are wasted in the uk every year, where consumers buy jarred or bottled products with a six-week shelf life, but forget how long it has sat in the cupboard or fridge and throw it away. pete higgins from liberton-based uwi label told foodmanufacture.co.uk that his firm’s patent-pending system – which has been nominated for a john logie baird scientific innovation award – uses chemical means taken from another industry to ascertain how fresh food is. elapsed time indicator uwi’s label (pictured) which is integrated into labelling, has a green strip that indicates food age in weeks on a scale of 1-4. once reached, a red square at the end indicates that the food is no longer edible. the product is unique, higgins said, because it is the only one he knows of that users an ‘elapsed time indicator’ to trigger a time device when the product is opened. uwi label developed the technology over three years with help from heriot watt university, said higgins, with the firm initially developed an electronic prototype, then an electronic/chemical hybrid, before settling on a wholly chemical indicator: “the boon of the product is that it withstands temperature changes, and is equally effective in both the cupboard and fridge: electronics are more costly and sensitive to temperature changes.” frustration at grant situation asked about parallels with an ongoing strathclyde university study - the subject of a £325,000 government enterprise grant in january - to develop indicators made from ‘intelligent’ plastics that can be incorporated into foods (most notably seafood and meat) higgins added: “it very frustrating, since i run a private company we don’t have access to public funds for research. i’ve invested around £50,000 of my own money and have to pay for everything myself, bar the odd grant here and there. but we are in roughly the same space as strathclyde.” higgins says his label, which reportedly doesn’t work on tins, is “adaptable to so many markets, so the potential is huge, but the problem just now is the price point. the pharmaceutical market can stand a higher initial price point, and economies of scale lessen the cost later on”. he added that uwi was talking to two major, unnamed food manufacturers about investing in the product: “it’s more difficult to get into the food market, but we are also in discussions with a major supermarket and the product is attractive to them: supermarkets spend millions on loyalty and branding, but can’t be seen to profit from consumer wastage.” win-win scenario for retailers if this were reduced significantly, higgins added, then it was a win-win situation for retailers, consumers and uwi label itself. given that the label would only costs only “a few pence” , he believes that retailers or major food firms would be willing to absorb or at least split the slight price premium the indicator would involve, given the positive sustainability message the product would allow them to make. higgins said the label could be used on food packaging within 12-18 months, if investment plans progress and his firm ties-up with a major commercial partner, although he predicts penetration into the pharmaceutical market by the end of the year, where the label can also be used on medicine bottles, pills and cosmetics.
Source :foodqualitynews.com
Date :
21
February
2011
Category :
restaurants and Food industrie
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uk organic food makers have launched a marketing campaign they hope will improve consumer understanding of the sector and boost sales.the three-year “why i love organic” campaign, launched by sector body the organic trade board (otb), costs gbp2m (us$3.1m). half the investment has been put up by the organic industry with the rest coming from the eu. the campaign, which aims to “democratise” the organic sector by getting consumers to talk about why they buy organic products, is the first significant push by the sector in the uk.
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uk organic food makers have launched a marketing campaign they hope will improve consumer understanding of the sector and boost sales. the three-year \"why i love organic\" campaign, launched by sector body the organic trade board (otb), costs gbp2m (us$3.1m). half the investment has been put up by the organic industry with the rest coming from the eu. the campaign, which aims to \"democratise\" the organic sector by getting consumers to talk about why they buy organic products, is the first significant push by the sector in the uk.
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half-portions of fruit and vegetables in processed and other composite foods will count towards the target of ‘five-a-day’ under a new uk industry scheme. members of the uk food industry, including coca-cola, greencore, heinz, innocent, pepsico, and united biscuits, in addition to the british nutrition foundation, the food and drink federation, together with supermarkets wm morrison, marks and spencer, and tesco, agreed to the new guidelines which aim to help consumers increase their intake of fruit and vegetables.
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thorntons announced today that it plans to close at least 120 own stores, replacing many with franchised outlets, and will also seek savings of more than £2m a year by cutting supply chain costs. the stores will close over the next three years – with another 60 out of a total of 370 under review – and the chocolate firm will also outsource storage and distribution to dhl, cutting supply chain and central costs by more than £2m a year from 2012/13.
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cutting food waste to feed the world 11-05-2011 over a billion tonnes squandered each year about one third of food produced for humans is lost or wasted11 may 2011, rome - roughly one third of the food produced in the world for human consumption every year — approximately 1.3 billion tonnes — gets lost or wasted, according to an fao-commissioned study.the document, global food losses and food waste, was commissioned by fao from the swedish institute for food and biotechnology (sik) for save food!, an international congress being held in düsseldorf 16-17 may at the trade fair of the international packaging industry interpack2011.
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wal-mart, the nation\'s largest grocer, says it will reformulate thousands of products to make them healthier and push its suppliers to do the same, joining first lady michelle obama\'s effort to combat childhood obesity. the first lady accompanied wal-mart executives thursday as they announced the effort in washington.
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uk consumers are increasingly keen on ethnic cuisine, but the market in mainland europe remains ‘fragmented’, according to a new report from market research firm keynote. in its 2011 market report ethnic foods, keynote estimates that the uk market for ethnic foods and rice was worth around £1.64bn in 2009 – the latest year where figures are available – an increase of 10.4% on the previous year.
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there are encouraging signs for food makers making moves into organics with signs that scandinavian countries are bucking the 'flatlining' trend witnessed in the rest of europe. organic food sales from supermarkets and department stories in denmark rose to €671m in 2008, marking a 29 per cent vertical rise on the year before, show figures from danish business daily borsen .
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Coca.Cola
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PEPSI
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Mcdonald
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Nestle
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Mars
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Baskin & Robins
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Nutrika
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Mumika
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Chika
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holy 