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food supplements left out in the cold by uk dietary survey
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the food supplements industry has expressed disappointment it was not given more credence in the face of a recent uk department of health (doh) dietary survey that highlighted several significant dietary shortfalls.
supplements can help make up widespread dietary 'five-a-day' fruit and veg shortfalls professor david richardson, the scientific adviser at the uk council for responsible nutrition (crn), said food supplements could help bridge many nutritional gaps. “eating a healthy, balanced diet is the best way to achieve appropriate intakes of vitamins and minerals,” he said. “however, the uk ndns continues to demonstrate areas of nutritional concern, and population groups at risk include the elderly, women at various life stages, children and adolescents. messages about the importance of a varied diet and a healthy lifestyle should continue to underpin nutrition advice given to the public, but much more could be done to give consistent advice regarding the role of food supplements so that they form part of the strategic advice for dietary intervention for vulnerable groups and can contribute beneficially to help control costs of healthcare and promote health and quality of life.” “suboptimal intakes and deficiencies of micronutrients such as vitamins a and d, the b vitamins folate and riboflavin, and the mineral iron are common, and in many cases the likelihood is that nutritional problems relate to multiple nutrient deficiencies and suboptimal intakes.” supplements support graham keen, executive director of the health food manufacturers' association (hfma) agreed, noting only one third of adults were meeting fruit and vegetable five-a-day targets – much less for children. “this new survey by the department of health confirms what we have been saying all along, that basic guidelines, such as consuming adequate levels of fruit and vegetables every day, are being ignored by the majority of the population,” he said. “however, it also confirms that there is widespread use of supplementation for providing key nutritional support, with 25% of the people taking at least one supplement each day.” richardson added that while the doh survey and recommendations did little to promote supplements use, the position was far from unanimous. “the uk government and health professionals already recognise the need for the use of food supplements in certain targeted population groups,” he said. “however, significant proportions of the general population are failing to achieve adequate intakes of several micronutrients. there is a need to promote better awareness of the potential role of food supplements in supporting a varied and balanced diet and to help improve the nutritional status of vulnerable groups and the general population in the uk.” true value hfma's keen did not dispute that the normal diet was the best place to gain nutrients. “in an ideal world, our diet would provide us with all the vitamins and minerals that our body needs," he said. "but this survey is yet another one which shows that a significant proportion of the uk population simply isn’t achieving nutritional sufficiency through diet alone. this is where food supplements show their true value.” the doh survey found 19-64 year old adults consumed on average 4.2 portions of fruit and vegetables per day and older adults (4.4 portions for over-65s), compared to the five-a-day department of health (d0h) target. that meant 30% of adults and 37% of older adults met the five-a-day recommendation. but children’s habits were worse with 11-18 year old boys only getting 3.1 portions, and only 13% meeting the target, while girls of the same age consumed 2.7 portions on average with just 7% meeting the recommendation.
Source :foodanddrinkeurope.com
Date :
25
July
2011
Category :
Food And Health
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the 2010 global omega-3 market – just for foods and beverages and food supplements – is worth €5.57bn, according to a new report, with growth predicted of between 15-20%. the omega-3 sector continues to expand, according to packaged facts data packaged facts said the food, beverages and supplements figure, which excludes fish, represented a 17% rise on 2009. “this sector continues to show strong growth, although annual growth rates are naturally moderating downward from the explosive gains seen in 2004 and 2005,” packaged facts observed.
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the european food safety authority (efsa) rejection last week of health claims for sports nutrients like l-carnitine, acetyl of l-carnitine, glutamine or tyrosine may have a devastating effect on the european market, warns french consultancy, nutraveris. the opinions, “would make us think that they might put an end to the existence of sport foods” said ceo cedric bourges. “this wide market particularly includes dietary products for sportsmen like cereal bars, proteins powder or drinks as well as food supplements with plants, vitamins and minerals or some other various substances like carnitine, taurine, creatine and of course proteins,” bourges said.
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\\\'free from\\\' foods are still a niche sector, but strong growth means multinationals will inevitably get in on the game, says mintel\\\'s lynn dornblaser. speaking to foodnavigator.com at vitafoods, dornblaser explains the stories behind the market\\\'s global growth, such as new regulations on allergy labelling in south america, and labelling of products that have never contained any allergens.
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france’s nutrionix as closed a €4m deal with investors seventure partners, sham and business angels, which will help it tap growth potential in salt reduction. talking to foodnavigator.com at the vitafoods show in geneva, jean- luc treilloux from nutrionix and isabelle de crémoux from seventure share details of the deal that took place earlier this week. the companies have been working closely together since 2009 and seventure renewed its trust in nutrionix as well as continuing to bring its expertise and contacts in the life science industry.
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the european energy and sports drinks, foods and supplements market is worth $6.3bn or 15% of a global market leatherhead food research values at $42bn. the us leads the way with 40% of that market. japan has 12%. it found sports and energy drinks accounted for 86% of this figure, food supplements 10% and sports foods 4%. “europe’s largest markets (in energy drinks) include the uk (575 million litres), germany (325 million litres) and spain (318 million litres),” it said.
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the polish over-the-counter (otc) market may be slowing due to lower sickness numbers, but food supplements continue to perform strongly, according to a new report from pmr publications. food supplements remain popular in poland the market analyst said the market for otc medicines, food supplements and nutricosmetic products would decline from 11 per cent growth in 2009, to only three per cent in 2010.
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vitabiotics has withdrawn six food supplements, in a range of pack sizes, because the products contain higher levels of folic acid than mentioned on the product labels. the food standards agency has issued a product withdrawal information notice. product details all batches of products produced before november 2010 are being withdrawn from sale: wellwoman® original 30 capsules wellwoman® original 90 capsules wellman® 30 tablets menopace® 30 tablets menopace® 90 tablets menopace® plus 56 tablets perfectil® triple active 30 tablets – skin, hair & nails perfectil® triple active 90 tablets – skin, hair & nails perfectil® plus 28 tablets/28 capsules – skin, hair & nails no other vitabiotic products are known to be affected.
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roquette has announced a tie-up with renewable oil and bioproducts firm solazyme to develop and commercialise microalgae-derived food ingredients from 2011. traditionally known for its focus on carbohydrates such as starch and sugar, roquette has invested heavily in microalgae since 2008 and the start of its ‘algohub’ research programme with 14 research partners, which has developed algae-based extracts such as omega-3, lutein and astaxanthin for food, food supplement and feed markets.
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as 2010 draws to a close, our journalists look back at the issues that have topped agendas across the 