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london-based multinational brewer sabmiller has mounted a more aggressive approach in its attempt to take over the australian-based foster’s group limited. sabmiller has announced it is taking it is bypassing the foster’s group limited board and making a a$4.90 per share bid directly to the shareholders. the new direct offer to the shareholders comes just days ahead of the release of foster’s fiscal-year financial results.

australian-based global winemaking and distribution business treasury wine estates limited, formerly owned by australian brewer foster’s group limited, today announced first year profits of a$64.4 million. in its first full year report since demerging from foster’s in may 2010, treasury wine estates reports earnings that have continued to grow for the third consecutive half. david dearie, chief executive officer of twe said, “this is a solid result, our first since we became a standalone company in may.

the use of low and no calorie sweeteners in the food industry is rising rapidly. however one product area that has always relied on the use of sweeteners is in the formulation of sports drinks, says professor john brewer. speaking with foodnavigator, john brewer professor of sport and sports science at the university of bedford, uk, said that sweeteners play a vital role in creating the perfect balance between taste, fuel and hydration in a sports drink.

heineken has pledged to make european volume growth a priority after publishing full year results that revealed stronger than expected profit growth but falling turnover. the dutch brewer said full year sales revenue dropped 2.2 per cent in 2010 to €16.133bn as the company paid for its big presence in the declining european and us beer markets. the ever weakening western european market accounts for half of group sales.

sabmiller has reported a three per cent increase lager volume in the third quarter, driven by better than expected volume in europe and emerging markets. karl lippert, the new president of sabmiller latin america the uk-listed brewer continued to benefit from its strong presence in emerging markets. lager volumes were up 12 per cent on an organic basis in asia, and in africa quarterly lager volumes rose 12 per cent, boosted by the renewal of business activity in zimbabwe.

carlsberg\'s ceo has used an interview to criticise hedge funds for artificially increasing the cost of raw materials as concerns grow about food commodity prices. poor harvests in some major grain-producing countries in 2010 are threatening to increase costs for brewers this year. but, the situation has been exacerbated by several \"speculators\", carlsberg\'s jorgen buhl rasmussen told the daily telegraph newspaper in an interview published today (10 january).

carlsberg has sold a brewery in dresden to frankfurter brauhaus in order to focus on key brands in the region. the danish brewer has also just increased its investment in the chinese firm chongqing brewery. the dresden brewery employs 172 people and produces the swiss beer brand feldschlösschen for the northern german market. core brand focus carlsberg said it is selling the brewery to frankfurter brauhaus in order to concentrate on its five core brands in northern germany: carlsberg, holsten, lübzer, duckstein, and astra.

carlton & united breweries and carlsberg group, brewer of denmark’s world famous lager, have extended a long-term exclusive license to sell and market carlsberg brands in australia. “since 2007, we have proudly marketed and distributed carlsberg brands in the australian market and we are delighted to extend the relationship”, said carlton & united breweries managing director john pollaers. “we are very pleased with carlsberg’s performance and look forward to continued growth for the brand”.

scotland continues to drive ahead with proposed crackdowns on alcohol promotion and sales through new guidelines on how the industry must sponsor sports teams and other cultural events in the country. brewers and distillers operating in the country have agreed not back teams, brands or even celebrities that are thought to appeal to consumers below 18 years of age, under a new deal signed this week by drink makers and the scottish government.